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Check out the Event Highlights 

Break through to the other side of user assistance

UA Reloaded is a new conference format that tekom has developed together with the UA experts of SAP. The event will take place for the third time in a row. Here, lectures, workshops, interaction and improvisation take center stage.

The topics go beyond the classic portfolio of technical communication. We are now dealing with what User Assistance could disruptively change in the future. International experts unveil the newest options: from video documentation to service design to virtual reality.


The main theme of UA Reloaded is User Assistance. Our participants, mainly UA architects, technical communicators or video producerscan discover an interactive program with many networking opportunities. 


At UA Reloaded, you have the opportunity to take part in presentations and workshops where international expert speakers unveil the newest options in UA: from video documentation to machine learning to virtual reality. It is also the ideal platform to exchange knowledge and grow your network.


You would like to become a partner of UA Reloaded and increase your visibility for your company and services? You will get more information about the various sponsoring options soon. If you have questions, please contact our sales team.


  • User Assistance
  • Social Videos
  • Service Design
  • Virtual and Augmented Reality
  • Video Documentation
  • Cyberpsychology
  • Artificial Intelligence
  • Chatbots
  • Natural Language Generation

Discover some of the expert speakers

Joachim Quantz

Dr. Joachim Quantz has 30 years of experience with national and international client and research projects and has joined ART+COM as Head of Research in 2008. His areas of expertise include Human Computer Interaction, Semantic Technologies, Mixed Reality, and more. Check out his presentation on the design of media spaces.

Michael Gamböck

Michael Gamböck has been in the media industry for over 20 years. He is leading the Adobe strategy for video in EMEA, mostly working with enterprise clients. His passion about video and technology has been key to his success. Check out his talk on social videos.

Klaus Schwarzenberger

Klaus Schwarzenberger is software engineer, service designer and entrepreneur. In 2012 he co-founded More than Metrics. He leads the software development team and implements service design methods into engineering. Check out his workshop on customer journey mapping.

Impressions of UA Reloaded 18



Software should be designed to augment the human, amplifying our creative problem solving abilities to tackle the big challenges in today's world.

Matt Ratcliffe

To me AI is user assistance - technology that works effortlessly on a human level helping us to achieve our goals efficiently and effortlessly.

Dr. Edward Challis

My understanding of user assistance is that computers support humans in their daily life by performing the tasks that they can do better and/or faster than humans.

Dr. Philipp Daumke


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The Conference Venue

The conference venue on May 15-16, 2019 is SAP in St. Leon-Rot (near Heidelberg).


SAP-Allee 27
68789 St. Leon-Rot