Augmented Reality: State of the Art, Insights into Current Customer Projects and Cost Considerations

While AR is already being used in the enterprise context by a small number of pioneers for a couple of years now, an ever-increasing movement in the market for AR products and services has been noted since 2016. The varied use cases and the related advantages mean that companies are increasingly investing in AR, and this investment is estimated to reach $ 50 billion by 2020.

Companies that are already working on the subject recognize the added value of AR as a part of their product and as a channel to improve their performance. Possible use cases are:

1. Maintenance and repair
2. Remote expert support
3. Immersive workplace training
4. Innovative product marketing
5. Super charged sales presentations

AMPLEXOR offers integrated Enterprise AR Solutions and relies on cooperation with its technology partners such as Adobe or RE'FLEKT in the implementation of AR projects. In the workshop, we will discuss the use case scenarios on the basis of current customer projects and also illuminate the costs to be taken into account.